.@Pharrell You’re welcome. We’re HAPPY to support a great cause & get our hat back. Good luck at the #Oscars tonight! pic.twitter.com/2oA7qDPX9z
— Arby’s (@Arbys) March 3, 2014
So, as inspiration to all of us to never let a good joke die, Arby’s has taken their Grammy jokes about Pharrell all the way to the auction block. Pharrell set up his awesome Diglet hat (whose true origins/purpose were discussed here earlier) to be auctioned for charity and Arby’s traight up bought it. Not only has a great charity gotten some loot, but Arby’s got a cool 10,000 retweets out of it. Can’t say I buy the ROI but then again, I didn’t come up with the Roast Turkey Ranch & Bacon sandwich, so what do I know. (via FACT)
Terry Gotham 